Her content ranges from deep-dive video essays on the cinematography of 90s rom-coms to practical guides on hosting a “melancholy movie night.” She isn’t just telling you what to watch; she is telling you how to live with what you’ve watched. What sets Mae apart from the typical influencer is her rejection of the sterile "beige aesthetic."
“I posted a video about the loneliness of living alone while watching a sitcom with a laugh track,” she recalls. “The comments turned into a group therapy session. That is entertainment as a lifestyle—using the media we love to dissect the lives we live.”
“I got tired of the binary,” she says, sipping a matcha latte in her art-deco apartment. “Lifestyle content is often just ‘aesthetic slideshows,’ and entertainment content is just ‘reviews.’ ‘Seehim’ is the space in between. It’s the feeling you get when the credits roll on a film that changed you, or the way you dress for a Tuesday because you’re the main character of your own story.”