Is Esko Studio Visualizer a "nice to have"? No. In the age of Amazon and DTC brands, packaging is the first physical touchpoint a customer has with your product. If the rendering doesn't match the reality, you lose trust.
This is the secret sauce. Esko provides a massive library of substrates (cardboard, kraft, plastic, glass, metal) and finishing techniques (Spot UV, Foil (Gold/Silver), Embossing, Lamination). You can drag and drop a "Soft-Touch Laminate" onto your box and see the difference immediately. esko studio visualizer
Esko Studio Visualizer bridges the gap between the digital screen and the physical shelf. It puts the power of a fully equipped photography studio on your desktop. Is Esko Studio Visualizer a "nice to have"