Have you ever looked at your monthly P&L statement and thought, “Revenue is up, so why is our profit margin shrinking?”
So, what’s your biggest cost driver this quarter? Go find it. Then go reduce it. Enjoyed this? Share it with a founder who just asked “where did all our cash go?” cost driver
You dig into the expenses. Rent is flat. Salaries are steady. But somewhere, a line item labeled “miscellaneous operating costs” has doubled. Have you ever looked at your monthly P&L
When you stop staring at the expense report and start staring at the activity that creates the expense, you stop being a victim of your costs. You become the manager of them. Enjoyed this
The culprit isn’t a villain. It’s a .
If you don’t know what your cost drivers are, you aren’t managing your business. You’re just reacting to it.